“Kuncen” Press Conference
HERS Production
THE WORK
For the official press conference and media gathering introducing the trailer and poster for the film “Kuncen” held on Friday, October 3, 2026, PT Pilar Inspirasi Citra (PIC) provided comprehensive creative space support. Working alongside the organizing team, the scope involved delivering a flexible, immersive venue setup featuring customized lighting, themed décor, dedicated media interview areas, content creation spaces, and full audio-visual integration.
THE CHALLENGE
Hosting a high-profile movie press conference requires an environment that seamlessly bridges formal media announcements with dynamic content creation. The venue needed to simultaneously accommodate trailer screenings, poster reveals, cast appearances, and individual press interviews—all while maintaining an atmospheric, themed aesthetic that aligned with the film’s identity and ensured fluid movement for media crews and talent.
The Result
The event concluded as a smooth, well-organized gathering that successfully maximized media engagement, streamlined content creation, and fostered active interactions in a comfortable, adaptable setting. The custom-tailored creative space provided the ideal backdrop for launching the film’s campaign while upholding professional standards for press execution.
THE ROLE
Creative Space
